More than 12,000 riders from across North America are expected in Wichita Falls, Texas USA this weekend for one of the oldest, hardest and hottest gran fondo events on the continent, the 37th Hotter’N Hell 100 – HH100.

READY SET GO…UHH, WAIT A MINUTE OR 10. ©HH100

The weekend forecast is offering triple-digit heat, humidity at 70% and a steady 15mph southern wind sure to feel more like a blast furnace than a cool breeze.

As the HH100 name implies, riding in weather better suited for Hades, rather than cycling, is a huge challenge for cyclists.

COOL WATERMELON ON A HOTTER N’ HELL DAY. ©HH100

Started in 1982 to celebrate Wichita Falls centennial, local riders proposed putting on a bicycle race  – 100 miles in 100 degree heat to celebrate 100 years, coining the name Hotter’N Hell 100.

YES TEXAS IS FLAT. ©HH100

Ever since, riders from all across North America have made the pilgrimage to Wichita Falls in late August to push their bodies to the limit so they can cross Hotter N’ Hell 100 off their bucket list.

FINISH LINE WATER PARK FESTIVITIES. ©HH100

The oppressive Texas heat, humidity and wind are legendary.  It’s no wonder the Camelback hydration pack was invented for the HH100.

EVERYTHING IS BIGGER AT HH100 (AND IN TEXAS). ©HH100

Fortunately, the ride starts at 7:05am before sunrise, but with a starting temperature of 78 degrees, and only getting hotter, the ride is sure to be Hotter N’ Hell.

GRAN FONDO CALENDAR NORTH AMERICA here

GRAN FONDO CALENDAR EUROPE here

GRAN FONDO CALENDAR UK GREAT BRITAIN here